The HYFN Blog

This project has been a long time in the making. But we are excited to share episode 1 of ExtraSpicyPlease featuring the Rolex Rasathy  We collaborated with Kolkata Chai and PopShift on this video series featuring artist from the global diaspora....
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Even though we just launched and are still getting off the ground, we know how much fun getting a holiday deal can be. So we wanted to join in and offer you our first Cyber Monday deal! We created these cute mini...
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All of our photography and content creation is done in house. HYFN is a new and different type of business for us and we aren't experts in e-commerce, yet. But we are teaching ourselves what works best and trying as many new things...
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After our first 'Brown Kids with Big Imaginations' product drop we received an overwhelming amount of requests from parents to create this design in kids sizes. You spoke and we listened. Introducing HYFN KIDS, apparel for children in sizes ranging from 6...
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Deciding to manufacture a product in the middle of the pandemic turned out to be a nightmare. The biggest hurdle was sourcing the fabric. Because of supply chain delays and disruptions, the fabric we had sampled for our prototype became unavailable, causing...
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